Often called the people’s movers. This segment is primarily for families and travelers.
The segment has seen degrowth in terms of volumes of about double-digit -14%. Sadly we have also seen two models: Xylo and Hexa who were here LY Feb, but not now.
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Ertiga with its high-value offerings seems to have continued to hold on to the rank1 position in this segment. However, it has seen degrowth of -17%.
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Innova with its supply issues getting sorted should see stronger consolidation here on. As of now, we see Innova grow by about 10%.
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Bolero, the strong horse of Mahindra, continues its strong contribution with 19% growth.
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However, apart from these, we don’t see any strong movement from the rest of the players. We either have degrowth or we have discontinuation.
